INTERNATIONAL WOMEN'S DAY
Let's talk about it
Many strong women make the DRYKORN brand, with almost two thirds of our staff being female. Every year on March 8th, International Women's Day, we make room – for visibility, statements and for topics that need to be heard.
International Women's Days @DRYKORN
In 2024 we put our female colleagues in the spotlight: Professionally shot portraits showed the faces behind DRYKORN. Strong women, real stories.
In 2025 it got more personal and direct. Each female colleague was gifted a T-Shirt with an airbrush print saying “I AM MY OWN MUSE”. A strong statement about power, inspiration and independence.
In 2026 we opened the stage and broke with a taboo. Hormone coach Ann-Katrin Pause gave a talk about female cycle awareness and menopause. Two topics that greatly shape the lived realities of women but don't get talked about openly in German society. Why? Because they're uncomfortable. Because they revolve around the female body. It is easy to ignore such topics, especially for those who don't experience it themselves.
We wanted to do our part in combatting the stigmatization of this topic, so this talk was open for all staff – female and male. Because creating awareness means including everyone.
Two Comments
Anni°, CMO
“Our mantra, “DRYKORN FOR BEAUTIFUL PEOPLE,” is rooted in a conscious focus on team empowerment and creating opportunities for our employees that offer clear added value. Putting people at the center of everything we do is a fundamental principle. The presentation “FEMALE CYCLE AWARENESS & MENOPAUSE” is exactly that kind of opportunity, and for me, it checked all the boxes.”
Larissa, Technical Collection Developer
“I found the presentation incredibly interesting and very engaging. I was particularly fascinated to see how closely the female cycle is linked to energy and performance. Hormones influence so many aspects of our daily lives, and the presentation raised my awareness of the importance of actively engaging with this topic. I also think it’s great that these topics are given space and attention here at work. While I can’t personally relate to menopause yet, I still found this part very interesting to better understand the women who are in this phase of their lives and to be well-informed for my own future.”
FOR BEAUTIFUL WOMEN
03/2026